Valley Cottage, New York, February 11, 2013 – – On January 24, 2013 a new entry into the extremely popular Romance genre premiered – a multi-platform production called “The Elements Club.” Producer/writer Kys Realm and cinematographer Emily Perez carefully planned the production of “Lord of Lingering Shadows,” the first of 11 episodes, knowing that it would set an entirely new look and feel for the historical romance. “Our camera choice for the series was the Canon 5D with Canon 16-35mm lens,” says Realm. “But our saving grace was a variety of Litepanels® LED lights. We simply could not have shot this first episode without them.”
Acknowledging that Realm’s series was breaking new ground in the area of historical romance, Heritage Square Museum in Los Angeles opened up access to their historical furnished rooms. The museum’s eight historic structures were constructed during the Victorian Era. “In essence, we stepped onto a set filled with antiques,” Realm explains. “With privilege comes responsibility. We had to use lighting setups that would not tax the old building’s electrical system or ones that were hot, as the heat from traditional lighting could cause damage to the antiques.”
“The Elements Club” took advantage of the Sola 4™ and Sola 6™ focusable Fresnels, 1×1 Bi-Color™, 1×1 Mono™ Spot and a MiniPlus™ Flood. “Litepanels offered us this suite of choices that allowed Emily to selectively highlight or flood various scenes,” says Realm. “She fell in love with the MiniPlus Flood. That light was used in almost every scene and the still shots as well. By the end of the shoot she had nicknamed it ‘Baby.’”
“This is the second time I’ve used LED lighting,” says Director of Photography and fashion photographer Emily Perez. For her first experience with another LED brand, the units did not cast the proper range, so she had reservations this time. But the introduction to Litepanels changed her mind. “Working within the limitations of the museum restrictions, a small team and a very tight shooting schedule, Litepanels allowed me to quickly and effectively create subtle and dynamic lighting.”
“The Heritage Square staff had never seen LED lights in use,” says Realm. “They were used to traditional lighting that sucked up tremendous amounts of electricity, which could cause the electrical system in the older structures to fail. When I showed the staff what Litepanels could do, it was easy to use the electricity on-site for the shoot.”
Another challenge for the team was that they found themselves shooting in the middle of a heat wave. “These old homes have no air conditioning,” says Realm. “Thank goodness the Litepanels are heat-free. If we hadn’t had them, our cast who wore many layers in their roles as Victorian gentlemen and ladies, would have fainted from the heat. Litepanels was the perfect lighting for this unique project.”
“The Elements Club,” set in Victorian London between 1892 and 1897, follows the various members as they each unlock the power of love and fortune. This original historical romance that Realm (kysrealm.com) calls a “transmedia project”, airs online, and features related e-books and a casual video game. The first episode can be seen at http://www.youtube.com/watch?
For more information on Litepanels, part of Vitec Videocom, a Vitec Group company, contact Litepanels, Inc., 16152 Saticoy Street, Van Nuys, CA 91406 Email: info@litepanels.com www.litepanels.com
About Litepanels
Litepanels was founded in 2001 by 5 professional gaffers and engineers who saw the future and pioneered LED (light emitting diode) lighting for motion pictures, television and the audio-visual industry. Their Emmy® award-winning technology has now been used on thousands of productions worldwide and is trusted by the world’s leading broadcast organizations.
Backed by the Vitec Group’s legacy of 100+ years in the broadcast and production industry, Litepanels continues to expand its suite of flicker free, color accurate, fully-dimmable soft lights that talent and Lighting Directors admire. These environmentally friendly fixtures practically pay for themselves with power savings and long life, setting a new standard in professional lighting. Along with other leading brands in the broadcast and professional videographer industry, Litepanels is part of Vitec Videocom, a Vitec Group company. For more information on Litepanels, visit www.litepanels.com
About Vitec Videocom
Vitec Videocom brings together some of the most respected, most innovative and most sought-after brands in the industry: Anton/Bauer, Autoscript, Litepanels, OConnor, Petrol, Sachtler, Vinten and Vinten Radamec. It acts as an endorsing brand for these market-leading broadcast, film and pro video products, encouraging multi-brand system sales and simplifying the way that customers worldwide do business.
Vitec Videocom is an operating division within the Vitec Group, an international business serving customers in the broadcast, photographic and military aerospace and government markets. Vitec is based on strong, well known, premium brands on which its customers rely on worldwide.
Vitec Videocom – innovative products around the camera.